We worked with Breville’s food photographer to produce static assets needed for us to create the ‘coffee making’ journey using stop motion. The stop motion brings to life the key elements needed to create the perfect cup of coffee. A storytelling piece ending in the perfect solution showcasing the two espresso machines and a simple walk through of their primary features. The site also includes a ‘Tips and Guides’ section for useful videos to ‘Fun Facts’ about coffee to stockist information.
ANIMATION AND INTERACTION
The responsive design works seamlessly across all devices and the stop-motion animation takes the user on the journey of making the perfect cup of coffee. There are also interactive elements that showcase the key features of the coffee machine to enhance the immersive experience.