The Project - Alan Wake Promotional Website
Under the creative direction of Amnesia Razorfish, Lash Creative was behind the creation of the brand identity and the website for the much anticipated "Alan Wake" promotional campaign.
Micmacs - Hopsotch Films Fanpage FBML Page
Lash Creative was commissioned by The Content Agency to design and develop Facebook flash campaign for the film "Micmacs," directed by Jean-Pierre Jeunet. Lash Creative used FBML (Facebook markup language) with interactive flash contents to its maximum potential to encourage the users to become a fan of the Hopscotch Films fanpage, get to know the movie a bit more and win free tickets to see the movie. The results? Massive increase in the number of fans within few days without any PR, just pure viral effect taking its place.
Jane Cho Music Identity Design + Website
Talented UK based electric violinist Jane Cho commissioned Lash Creative to build her new flash website. Mixing motion graphics with flash, Lash was able to come up with a dynamic and creative flash website. Also, just like her music, Lash combined the elegance of classical music with a funky touch to enhance the aesthetics of the site.
Mesurf Travel Gear Guide
Mesurf appointed Lash Creative to create their 'Travel Gear Guide' flash microsite. Faced with the challenge of displaying more than 30 product reviews within a very short period of time, Lash was able to come up with a simple but effective layout and navigation system.
With almost all industry majors viewing the site, the microsite performed extremely well with a lot of positive feedback from the surf industry as well as the surf crowd.
Mesurf.com.au
Lash Creative designed and developed mesurf.com.au, the largest and fastest growing Surf product and entertainment site in Australia. Using Lash Creative's powerful CMS (content management system), the mesurf team can virtually add anything they want to the site with extreme ease.
Lash Creative also planned out the information architecture and user interface for this very large site for both version 1 and version 2 developments.
Fantastic Noodles Intense Wave Mobile Site
Lash Creative teamed up with Centryc Solutions to come up with a mobile solution for Fantastic Noodles Intense Wave Surf Competition. Lash Creative led the design and development for this mobile site.
The msite included displaying news feeds, photos, profiles of the surfers, links to videos, live status of the competition and also used the full extent of the mobile platform and social networks such as facebook and twitter.
Panasonic Bonus HD Promotion Mobile Site
Lash Creative was commissioned by Centryc Solutions to design and build a mobile site for Panasonic Bonus HD Promotion. Using Centryc Solutions' powerful back-end development tools the two companies were able to display live database feeds into the mobile site displaying how many bonus HD gifts were remaining.
Incorporating SMS and mobile site together with the TVC and print advertisements, the campaign was a huge success.
Culturalista Website
Lash Creative had the opportunity to build a new site for Culturalista, a not-for-profit collaborative project that publishes the diverse voices of Australia in a printed and online e-zine sponsored by Oxfam and the Australian Government.
Lash designed and developed this site for easy viewing, navigating as well as easy maintenance for the client.


